Developing the interactive video series format
Shortly after OpAphid's launch, Glenn Rubenstein was contacted by the creators of LonelyGirl15, who were fans of his series and wanted to collaborate on a crossover between the two.
This quickly led to Rubenstein writing scripts and storylines for LonelyGirl15, as well as creating interactive elements for the series, which had previously only existed as a straightforward narrative.
Soon he was also directing and editing videos for LonelyGirl15. As a Lonelygirl15 writer-director, Glenn Rubenstein was responsible for many videos, including the fan favorite "The Human Ransom."
His role was then expanded to series Story Editor. In that capacity, he was responsible for creating new characters and story arcs, allowing him to further develop the format of an interactive video series and expand upon his earlier innovation with OpAphid.